Manchester United's flawed process: why Amorim appointment was doomed from the start

The Appointing of Ruben Amorim was a Disaster Waiting to Happen for Manchester United.

When Sir Jim Ratcliffe's new regime at Old Trafford kicked off this season with fresh optimism, a senior executive uttered words that would raise eyebrows: "It's clear they don't have a process." This unexpected warning shot across the bow of the club's new leadership starkly contradicted the prevailing view that Ruben Amorim, touted as a game-changer after a proper pre-season to bed in his tactical system and exciting signings, was the perfect man to demonstrate his abilities.

The reality, however, suggests that United's recruitment of Amorim may have been a harbinger of things to come. The club's top brass were visibly excited about his appointment, with chief executive Omar Berrada and director of football Jason Wilcox echoing their enthusiasm. Even Dan Ashworth, the outgoing sporting director who would depart a month later amidst the fallout, had initially expressed caution, warning that United needed years to rebuild the squad and infrastructure, and that a more cautious approach was preferable.

But Amorim's tactical intransigence ultimately became the reason for his downfall, with insiders revealing that his refusal to adapt his 3-4-3 system proved to be a fatal flaw. The fact that Sporting Lisbon won the league title last season without Amorim, despite having improved significantly since his departure, also raises questions about the true extent of his influence.

Despite this, United's executive leadership continued to back Amorim, and now they face a crisis of their own making. The appointment of Michael Sansoni from Mercedes Formula One as director of data has been hailed by some as a bold move, but critics argue that it is little more than a PR exercise. Sansoni's boasts about his department on LinkedIn have been met with skepticism, particularly given the lack of football experience behind him.

The irony is that outsiders often see an industry's failings more clearly than its own insiders. United's data analysis was already deemed to be in the "last century" by some, and now it seems that Sansoni's department may be overstating their credentials. The question on everyone's lips is: how can United appoint a manager again after such a disastrous experience? It appears that the club is stuck in the same cycle of reactive lurches, with no clear direction or process to guide them forward.

The appointment of Ruben Amorim was always a high-risk move for Manchester United. In hindsight, it seems that their flaws were on full display from the start, and that their process was indeed broken. Now, as they struggle to recover from one debacle after another, it remains to be seen whether they can break free from this cycle of failure and find a new path forward.
 
I'm so bummed out for Manchester United right now πŸ€•. I think the whole thing started when they brought in Ruben Amorim as manager. I mean, I get it, he was touted as a game-changer, but things just didn't work out. His tactics were super inflexible and that's just not what you need at a team like United πŸ€”.

And now with Michael Sansoni coming on board, it feels like more of the same old thing. Like, I'm all for innovation and trying new things, but sometimes you gotta go back to basics and figure out what's really going on here 😐.

It's crazy how often these big clubs struggle with their recruitment process, right? It's like they're stuck in a cycle of reacting to problems instead of proactively fixing them πŸ”„. I don't know if United can break free from this cycle and find a new path forward, but I'm definitely rooting for 'em to try πŸ’ͺ
 
πŸ˜’ The whole thing reeks of poor planning and a lack of critical thinking... I mean, how do you appoint a manager without having a solid process in place? πŸ€” It's like they're just winging it and hoping for the best. And now they're bringing in some data expert from Formula One who has zero football experience? πŸš—πŸ’» Come on! Can't they see that's just a PR stunt to distract from their own incompetence? πŸ™„ The irony is that outsiders, like us, can spot their mistakes from a mile away. It's time for Manchester United to take a hard look at themselves and figure out what went wrong... or are they too busy trying to spin this mess into something positive? πŸ˜‚
 
lol at United's leadership πŸ™„... what were they thinking? appointing Ruben Amorim after that warning was like playing with fire πŸ”₯. And now they're trying to spin their data analysis as a "bold move"? come on, Sansoni's LinkedIn boasts are straight out of a PR script πŸ“. seriously though, it's clear that United has no idea what they're doing when it comes to managing the team. it's like they're stuck in a rut and can't see how to get out πŸ’”. and honestly, who's going to hold them accountable? they're just going to keep making things worse until... well, until it all falls apart πŸ€¦β€β™‚οΈ.
 
I feel like Manchester United is stuck in denial πŸ€¦β€β™‚οΈ. They keep thinking they just need to "shake things up" with new appointments and tactics, but it's clear they haven't got the basics down πŸ“Š. Their recruitment process was always a mess, and now they're trying to fix it with someone who has zero football experience πŸ™„. It's like they think magic will solve all their problems ✨. Newsflash: it won't work until they actually sort out their own internal processes and learn from their mistakes πŸ‘. I'm not sure how many more times they can get away with this before they lose the fans completely 😩.
 
πŸ€” I think what's most concerning is that Man Utd has been stuck in this cycle of reactive decision-making for years. They seem to be playing catch-up rather than taking a step back to assess their strategy. It's like they're trying to patch up the same holes instead of rebuilding from the ground up. The fact that they're now appointing someone with no football experience just adds to the skepticism 🚫. And what really gets me is how blind some of these execs were to the warning signs. Omar Berrada and Jason Wilcox must have been willfully ignoring the red flags when Dan Ashworth was cautioning them about their rushed approach πŸ˜’. It's like they're trying to recreate the same mistakes instead of learning from them πŸ“š. I'm curious to see how this situation unfolds, but so far, not exactly filled with optimism 😐
 
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