McDonald's Faces Class-Action Suit Over Alleged Misleading Marketing of McRib Sandwich
A federal class-action suit has been filed against McDonald's over its alleged misleading marketing of the popular McRib sandwich, which is made from restructured pork. The plaintiffs claim that the sandwich's name and presentation lead consumers to believe it contains real pork rib meat when in fact it does not.
The lawsuit was filed on December 23 in the US District Court for the Northern District of Illinois and alleges that McDonald's breached its warranty by failing to disclose the true ingredients used in the McRib. The plaintiffs also claim that the company's marketing efforts have led them to believe that the sandwich contains real rib meat, despite being aware that it does not.
McDonald's has a history of using restructured pork in many of its products, but the company claims that the McRib is made from 100 percent boneless pork sourced from US farmers and suppliers. However, the plaintiffs argue that this claim is inaccurate and that the company's marketing efforts have led to widespread consumer confusion.
The McRib has been a fan favorite since its introduction in 1982 and has sporadically appeared on McDonald's menu over the years. The sandwich is made by pressing boneless pork into the shape of a rack of ribs, complete with ridges that resemble bones. While some consumers are aware that the McRib contains restructured pork, many others believe it to be a more authentic product.
McDonald's has issued a statement denying the allegations and claiming that food quality and safety are at the heart of everything they do. The company states that it is committed to using real, quality ingredients across its entire menu and that transparency about ingredients is essential for guests making informed choices.
The lawsuit is seeking federal class certification on behalf of millions of McRib purchasers over the last four years, as well as subclass certifications in California, New York, Illinois, and Washington, DC.
A federal class-action suit has been filed against McDonald's over its alleged misleading marketing of the popular McRib sandwich, which is made from restructured pork. The plaintiffs claim that the sandwich's name and presentation lead consumers to believe it contains real pork rib meat when in fact it does not.
The lawsuit was filed on December 23 in the US District Court for the Northern District of Illinois and alleges that McDonald's breached its warranty by failing to disclose the true ingredients used in the McRib. The plaintiffs also claim that the company's marketing efforts have led them to believe that the sandwich contains real rib meat, despite being aware that it does not.
McDonald's has a history of using restructured pork in many of its products, but the company claims that the McRib is made from 100 percent boneless pork sourced from US farmers and suppliers. However, the plaintiffs argue that this claim is inaccurate and that the company's marketing efforts have led to widespread consumer confusion.
The McRib has been a fan favorite since its introduction in 1982 and has sporadically appeared on McDonald's menu over the years. The sandwich is made by pressing boneless pork into the shape of a rack of ribs, complete with ridges that resemble bones. While some consumers are aware that the McRib contains restructured pork, many others believe it to be a more authentic product.
McDonald's has issued a statement denying the allegations and claiming that food quality and safety are at the heart of everything they do. The company states that it is committed to using real, quality ingredients across its entire menu and that transparency about ingredients is essential for guests making informed choices.
The lawsuit is seeking federal class certification on behalf of millions of McRib purchasers over the last four years, as well as subclass certifications in California, New York, Illinois, and Washington, DC.