Meta is set to slash its spending on the metaverse by as much as 30% in a bid to cut costs. The decision comes after years of investment in virtual reality technology, which has failed to gain widespread traction among consumers.
The move was revealed during Meta's annual budget planning for 2026, where company insiders discussed significant cuts to the metaverse team. This is reportedly due to the technology not living up to expectations, with many investors viewing it as a drain on resources.
Industry experts point out that even though consumers are still buying virtual reality headsets and playing traditional games, they're not willing to spend substantial amounts of money in virtual worlds like Meta Horizon Worlds. The idea of spending hours browsing through fake shopping malls or stores is seen as too gimmicky by many.
As a result, Meta has hemorrhaged billions of dollars since 2021, with the Reality Labs division losing over $70 billion during that time. Mark Zuckerberg, the company's CEO, has largely avoided talking about the metaverse in public and earnings calls.
So, where will Meta's spending money go instead? The answer is AI and hardware. According to reports, the company is focusing on further developing large AI models and chatbots, as well as hardware products that integrate with these technologies, like Ray-Ban smart display glasses.
It seems that even Mark Zuckerberg has come to realize that the metaverse idea needs time โ possibly decades โ to become a reality. For now, it's going to have to take a backseat to more pressing priorities for Meta.
The move was revealed during Meta's annual budget planning for 2026, where company insiders discussed significant cuts to the metaverse team. This is reportedly due to the technology not living up to expectations, with many investors viewing it as a drain on resources.
Industry experts point out that even though consumers are still buying virtual reality headsets and playing traditional games, they're not willing to spend substantial amounts of money in virtual worlds like Meta Horizon Worlds. The idea of spending hours browsing through fake shopping malls or stores is seen as too gimmicky by many.
As a result, Meta has hemorrhaged billions of dollars since 2021, with the Reality Labs division losing over $70 billion during that time. Mark Zuckerberg, the company's CEO, has largely avoided talking about the metaverse in public and earnings calls.
So, where will Meta's spending money go instead? The answer is AI and hardware. According to reports, the company is focusing on further developing large AI models and chatbots, as well as hardware products that integrate with these technologies, like Ray-Ban smart display glasses.
It seems that even Mark Zuckerberg has come to realize that the metaverse idea needs time โ possibly decades โ to become a reality. For now, it's going to have to take a backseat to more pressing priorities for Meta.