Tokyo's fish market has witnessed yet another record-breaking sale, with sushi entrepreneur Kiyoshi Kimura paying a staggering 510.3 million yen for a colossal bluefin tuna weighing an impressive 243kg. The price tag of £2.4m far surpasses the previous record set in 2019, when a 278kg bluefin was sold for 333.6 million yen.
Kimura, self-proclaimed "Tuna King," expressed his surprise at the skyrocketing price during the pre-dawn auction. Despite initial expectations of a more affordable catch, he acknowledged that the market's dynamics led to the record-breaking sale. The entrepreneur believes that consuming this exceptional tuna will grant customers a sense of energy and vitality.
This year's auction saw the highest price since comparable data began being tracked in 1999, with last year's top bid falling short at 207 million yen for a 276kg bluefin. As the market continues to evolve, it appears that the allure of premium tuna remains strong among sushi aficionados.
At Kimura's restaurant chain, the prized tuna was quickly transformed into sushi rolls, selling for approximately £2.40 each. It seems that the "Tuna King" has once again solidified his reputation as a connoisseur of the finest seafood. For those fortunate enough to indulge in this luxurious treat, Kimura's sushi establishment promises an unforgettable culinary experience.
For some, like 19-year-old Minami Sugiyama and 40-year-old Kiyoshi Nishimura, the pleasure of savoring such exceptional bluefin tuna lies not only in its taste but also in the spiritual significance attributed to it. As they savored their sushi, both expressed a deep appreciation for the harmony between nature's bounty and the culinary artistry on display.
In recent years, the COVID-19 pandemic has seen new year tunas command reduced prices as restaurants have scaled back operations. However, this exceptional sale marks a welcome return to form, with prices reverting to their traditional heights.
Kimura, self-proclaimed "Tuna King," expressed his surprise at the skyrocketing price during the pre-dawn auction. Despite initial expectations of a more affordable catch, he acknowledged that the market's dynamics led to the record-breaking sale. The entrepreneur believes that consuming this exceptional tuna will grant customers a sense of energy and vitality.
This year's auction saw the highest price since comparable data began being tracked in 1999, with last year's top bid falling short at 207 million yen for a 276kg bluefin. As the market continues to evolve, it appears that the allure of premium tuna remains strong among sushi aficionados.
At Kimura's restaurant chain, the prized tuna was quickly transformed into sushi rolls, selling for approximately £2.40 each. It seems that the "Tuna King" has once again solidified his reputation as a connoisseur of the finest seafood. For those fortunate enough to indulge in this luxurious treat, Kimura's sushi establishment promises an unforgettable culinary experience.
For some, like 19-year-old Minami Sugiyama and 40-year-old Kiyoshi Nishimura, the pleasure of savoring such exceptional bluefin tuna lies not only in its taste but also in the spiritual significance attributed to it. As they savored their sushi, both expressed a deep appreciation for the harmony between nature's bounty and the culinary artistry on display.
In recent years, the COVID-19 pandemic has seen new year tunas command reduced prices as restaurants have scaled back operations. However, this exceptional sale marks a welcome return to form, with prices reverting to their traditional heights.
. I get it, people love the luxury of premium sushi, but come on, that's like, a small fortune 
. And what's up with this 'Tuna King' dude thinking customers are gonna pay that much just because they want to feel energized and vital? I think he's more onto himself than actual tuna lovers 
. I also wonder if the spiritual significance people are talking about is just an excuse for a fancy meal 
Kiyoshi Kimura is literally the GOAT right now!!! I mean, £2.4m for that bad boy 243kg bluefin is insane 
I'm so down for those sushi rolls at his restaurant chain too!! £2.40 each is still a bit steep for me but I can see why people are willing to shell out the cash - it's like a luxury experience or something 
Minami Sugiyama and Kiyoshi Nishimura seem super into the spiritual vibe of savoring that tuna, I'm more about the taste tho 
but still, it's crazy to think about how much that price tag is 
... like, who cares about the price? 510.3 million yen is a lot of money 
? isn't there something more meaningful we should be focusing on? for me, it's just another example of how the luxury market can create unrealistic expectations and waste resources 
just saw that record-breaking tuna sale in Tokyo 
the price per pound is like $1,000 or more?!? that's crazy rich 
I wonder how many people can afford it? 
but at the same time, i can see why some folks would splurge on this thing - it's basically a work of art on a plate, right? 
and yeah, it's def good for the economy or whatever, so i guess it's not all bad 
.
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! I mean, what can you even compare that to? The previous record was already insane at 333.6 million yen and now it's over £2.4m 
. I wonder what the actual price was per kilo, 2000£/kg? That's insane! 
I mean, I get that it's a once-in-a-lifetime experience or whatever, but come on! There are more important things in life than some fish 
.
just think about it, people are willing to shell out half a billion yen for a piece of fish... like what's the logic there? 
. but seriously, as long as they're enjoying it and the market keeps doing its thing, who cares right? 
As for me, I'm more about trying out new sushi places and experiencing the culinary artistry on display 
. The fact that prices are back to normal is a good sign for restaurants like Kimura's, which must be a huge relief after the pandemic. On one hand, it's great that people appreciate the spiritual significance of bluefin tuna, but on the other hand, it makes me wonder if we're taking this incredible seafood for granted 
anyway, as a student, i'm more used to dealing with tuition fees and exam stress than fancy seafood markets lol. but seriously though, isn't it cool how someone can make that kind of money off one tuna? 
Is this just a luxury for the rich or something? 
The fact that people are willing to pay that price just because it's from a 'Tuna King' is kinda crazy 
But hey, if you're into that sorta thing, go for it! 
And 510 million yen? That's straight fire 
! I mean, I'm no tuna connoisseur or anything, but even I can appreciate the allure of this premium seafood. The prices are insane, but hey, if you've got it, flaunt it, right? 
. it's great that people are still into this high-end stuff, though - it's cool to see someone investing in such premium tuna 
... literally, since they're selling these massive cuts of fish for top dollar 
but at the same time, who can blame kiyoshi kimura for wanting to get his hands on that price tag 
and for minami and kiyoshi, it's like they're connecting with nature on a deeper level 
... anyway, at least we know that some of those funds will go back into supporting the fishermen and making sure this stuff is caught sustainably 
.