The 2026 Super Bowl commercials were a mixed bag, but some truly stood out from the pack. Among them are Amazon Alexa+, Bud Light & Budweiser, UberEats, Instacart, T-Mobile, State Farm, Rocket and Redfin, Dunkin', and Pringles.
Amazon's ad for its new AI-powered assistant, Alexa+, is a clever send-up of fears about artificial intelligence, with Chris Hemsworth and his wife Elsa Pataky starring in the spot. The humor is dry and self-aware, making it all the more effective.
Bud Light & Budweiser delivered two ads that would be hard to top: an amusing post Malone-led spot featuring Posty sliding after a beer keg at a wedding, and a sweet tale of a baby bird befriending a horse, backed by Lynyrd Skynyrd's "Free Bird." The latter ad is a masterclass in storytelling.
UberEats starred Matthew McConaughey taunting Bradley Cooper with a 'conspiracy theory' about football being only about selling food ("foodball") as part of its Super Bowl ad.
Instacart's ad featured Benson Boone and Ben Stiller in a cheesy, musical number about bananas, complete with a dance routine from Boone and a pratfall from Stiller.
T-Mobile reunited Backstreet Boys crooners for a charming spot retooled from the '90s sitcom "Good Will Hunting." The classic Boy Band jam brought on nostalgic laughs.
State Farm starred Ben Affleck in an ad that pokes fun at his own fame. He's the one who needs insurance, after all.
Rocket and Redfin delivered a heartwarming Super Bowl spot about two families becoming friends through their shared love of bananas.
Dunkin' reimagined '90s sitcom "Good Will Hunting" as a goofy donut-filled jam, with Ben Affleck reprising his role alongside some familiar faces from the classic sitcom.
Pringles partnered with Sabrina Carpenter for a clever spot imagining her in a fairy tale romance with a man made of Pringles. It's exactly the kind of cheeky execution we've come to love from Carpenter.
The 2026 Super Bowl commercials offer something for everyone, whether you're looking for humor, nostalgia, or heartwarming moments. These ads are proof that, even in an era where companies and brands can afford to spend millions on advertising, a great ad still requires a mix of clever writing, engaging performances, and memorable music.
Amazon's ad for its new AI-powered assistant, Alexa+, is a clever send-up of fears about artificial intelligence, with Chris Hemsworth and his wife Elsa Pataky starring in the spot. The humor is dry and self-aware, making it all the more effective.
Bud Light & Budweiser delivered two ads that would be hard to top: an amusing post Malone-led spot featuring Posty sliding after a beer keg at a wedding, and a sweet tale of a baby bird befriending a horse, backed by Lynyrd Skynyrd's "Free Bird." The latter ad is a masterclass in storytelling.
UberEats starred Matthew McConaughey taunting Bradley Cooper with a 'conspiracy theory' about football being only about selling food ("foodball") as part of its Super Bowl ad.
Instacart's ad featured Benson Boone and Ben Stiller in a cheesy, musical number about bananas, complete with a dance routine from Boone and a pratfall from Stiller.
T-Mobile reunited Backstreet Boys crooners for a charming spot retooled from the '90s sitcom "Good Will Hunting." The classic Boy Band jam brought on nostalgic laughs.
State Farm starred Ben Affleck in an ad that pokes fun at his own fame. He's the one who needs insurance, after all.
Rocket and Redfin delivered a heartwarming Super Bowl spot about two families becoming friends through their shared love of bananas.
Dunkin' reimagined '90s sitcom "Good Will Hunting" as a goofy donut-filled jam, with Ben Affleck reprising his role alongside some familiar faces from the classic sitcom.
Pringles partnered with Sabrina Carpenter for a clever spot imagining her in a fairy tale romance with a man made of Pringles. It's exactly the kind of cheeky execution we've come to love from Carpenter.
The 2026 Super Bowl commercials offer something for everyone, whether you're looking for humor, nostalgia, or heartwarming moments. These ads are proof that, even in an era where companies and brands can afford to spend millions on advertising, a great ad still requires a mix of clever writing, engaging performances, and memorable music.
i mean who wouldn't want to see posty sliding around after a beer keg at a wedding? 
it's like the ultimate awkward uncle at a family reunion 
and that baby bird & horse friendship story with Lynyrd Skynyrd is giving me all the feels 
i think instacart's banana musical number was trying too hard tho 
but overall the super bowl ads are pretty solid this year 
, they were just okay imo. Like, I'm not gonna lie, Amazon's Alexa+ ad was pretty clever 
, but I mean, it's not like it's going to change my life or anything. And don't even get me started on Instacart's banana musical number 
...I mean, come on, Ben Stiller can do better than that. The only ads that really stood out for me were the Bud Light & Budweiser ones - Post Malone and Lynyrd Skynyrd are a match made in heaven 
. And State Farm's ad with Ben Affleck was pretty funny too 
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I think the ads that really stood out were the ones with Post Malone, it's just so funny how he's sliding around after that beer keg 
they were like, the perfect mix of laugh-out-loud humor and feels. but, at the same time, there's just something about some of them that feels a little...off. like, amazon's alexa+ ad was pretty clever, but it also felt kinda cheap, you know? like, i get what they're trying to say, but it's not like it was gonna change anyone's mind or anything.
it was just so cheesy and cringeworthy. i mean, ben stiller can be funny in small doses, but this was just too much.
. like, who doesn't love a good boy band jam? it was the perfect nostalgic vibe with a dash of modern humor. and rocket and redfin's banana spot... wow. that one really got me 
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all these Super Bowl ads were just rehashing old ideas. I mean, how many times do we need to see a baby bird becoming friends with a horse? It's getting stale. And don't even get me started on the musical number from Instacart... who thought that was a good idea? 
and Benson Boone's dance skills are insane 
. The 2026 Super Bowl commercials were all over the place, but in a good way, you know? They had something for everyone, whether you're into music, nostalgia or just plain old fashioned silliness 
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? and what's with all these 90s references 
? are we living in a time warp or something?
. And can we talk about T-Mobile's BSB reunion? The 90s vibes were everything nostalgia alert 
. It's just so... cheesy and fun, you know?! Maybe these companies are onto something with this whole "funny" thing... 
But what really stood out to me was Amazon's Alexa+ ad, it's so clever and self-aware 
They're like 3+ minutes just for one company. Can't we just get to the point already? And don't even get me started on the cheesy ones with Matthew McConaughey and Bradley Cooper... "Foodball"? More like Food Snooze 
. I mean, what's next? A whole ad about how food is only sold during football games? 
and that post malone spot with him sliding after a beer keg at a wedding had me dying laughin 
anyway back to the Super Bowl commercials - I think what really stood out to me was how many of them were about food 
I mean, who doesn't love a good ad for Dunkin' or Pringles? it's like they're speaking straight to my stomach... has anyone tried those new banana-flavored chips from Pringles?