The Government is Telling Americans How to Eat - But Will They Listen?
As the "Make America Healthy Again" movement gains momentum, Health Secretary Robert F. Kennedy Jr. has unveiled a new food pyramid that's got everyone talking: no more processed carbohydrates and added sugar; instead, it's all about fat and protein - especially animal-flesh kind.
But what does this mean for everyday Americans? According to Liz Dunn, author of the newsletter Consumed, we can expect some big changes in our eating habits. One prediction is that people will be consuming even more protein than ever before. This isn't just a fleeting trend; it's expected to become a long-term shift in how we think about nutrition.
Dunn believes this is because supermarkets have made protein-rich foods incredibly accessible and convenient. From zero-sugar yogurts to meat sticks, protein is no longer something you have to seek out - it's everywhere. And with the new federal dietary guidelines allowing for even more protein intake, this trend is only set to continue.
But while some may see protein as a healthy choice, others are worried about the impact of sugar-loaded drinks. Despite growing concerns over sugar consumption, these sweet treats remain incredibly popular. According to Dunn, chains like Dutch Brothers and fast food giants are cashing in on the demand for high-calorie, sugary drinks that are both affordable and Instagrammable.
And then there's the supplement market - expected to see its biggest year ever. With more Americans than ever looking for ways to boost their health and wellbeing, Dunn predicts big growth in sales of vitamins and supplements. This trend is driven by the "pharma, big wellness" movement, which sees supplements as a solution to a range of health problems.
But what about food? One thing's for sure: the grocery business is set to go through another round of reinvention. As consumers increasingly turn to discount stores like Walmart and Aldi for affordable food options, mid-price grocers are struggling to keep up. Meanwhile, high-end brands like Erewhon and Sprouts are expanding rapidly as more people seek out premium food products.
Restaurants, too, will need to adapt to changing eating habits. With the rise of GLP-1 drugs, which help regulate appetite and reduce hunger, restaurants may find themselves facing new challenges in terms of portion sizes and menu design.
And finally, there's a looming threat to big food companies. As consumers become increasingly skeptical of highly processed foods and turn towards more natural options, packaged food manufacturers face an existential crisis. How can they continue to make profitable products that aren't unhealthy? This is a question with no easy answers - but one thing's for sure: the future of food will be shaped by changing consumer attitudes and demands.
As the "Make America Healthy Again" movement gains momentum, it's clear that Americans are on the cusp of a revolution in their eating habits. But will they listen to the government's advice? Only time will tell.
As the "Make America Healthy Again" movement gains momentum, Health Secretary Robert F. Kennedy Jr. has unveiled a new food pyramid that's got everyone talking: no more processed carbohydrates and added sugar; instead, it's all about fat and protein - especially animal-flesh kind.
But what does this mean for everyday Americans? According to Liz Dunn, author of the newsletter Consumed, we can expect some big changes in our eating habits. One prediction is that people will be consuming even more protein than ever before. This isn't just a fleeting trend; it's expected to become a long-term shift in how we think about nutrition.
Dunn believes this is because supermarkets have made protein-rich foods incredibly accessible and convenient. From zero-sugar yogurts to meat sticks, protein is no longer something you have to seek out - it's everywhere. And with the new federal dietary guidelines allowing for even more protein intake, this trend is only set to continue.
But while some may see protein as a healthy choice, others are worried about the impact of sugar-loaded drinks. Despite growing concerns over sugar consumption, these sweet treats remain incredibly popular. According to Dunn, chains like Dutch Brothers and fast food giants are cashing in on the demand for high-calorie, sugary drinks that are both affordable and Instagrammable.
And then there's the supplement market - expected to see its biggest year ever. With more Americans than ever looking for ways to boost their health and wellbeing, Dunn predicts big growth in sales of vitamins and supplements. This trend is driven by the "pharma, big wellness" movement, which sees supplements as a solution to a range of health problems.
But what about food? One thing's for sure: the grocery business is set to go through another round of reinvention. As consumers increasingly turn to discount stores like Walmart and Aldi for affordable food options, mid-price grocers are struggling to keep up. Meanwhile, high-end brands like Erewhon and Sprouts are expanding rapidly as more people seek out premium food products.
Restaurants, too, will need to adapt to changing eating habits. With the rise of GLP-1 drugs, which help regulate appetite and reduce hunger, restaurants may find themselves facing new challenges in terms of portion sizes and menu design.
And finally, there's a looming threat to big food companies. As consumers become increasingly skeptical of highly processed foods and turn towards more natural options, packaged food manufacturers face an existential crisis. How can they continue to make profitable products that aren't unhealthy? This is a question with no easy answers - but one thing's for sure: the future of food will be shaped by changing consumer attitudes and demands.
As the "Make America Healthy Again" movement gains momentum, it's clear that Americans are on the cusp of a revolution in their eating habits. But will they listen to the government's advice? Only time will tell.
I mean, what's next? Are we gonna start telling people how to breathe or something? It's like, chill, guys. We're already eating way too much processed stuff. Now you wanna take away my avocado toast and tell me to eat more "natural" foods? No thanks. And don't even get me started on these supplement sales - it's just a bunch of snake oil 
. I'll stick to my own research (aka Google) than some Health Secretary's opinion. And btw, who needs protein-rich foods when you can just eat more veggies and whole grains? 
OMG u guys I cant even right now the gov is literally telling us how to eat 
and I am SO here for it!!! protein is where it's at fam no more processed carbs or added sugar we need to get those fat and protein levels up ASAP 
especially animal flesh tho like what about the vegans and vegetarians though 
but seriously can't wait to see these changes in supermarkets and restaurants all that protein rich food is so convenient now and I'm all for it 
It's like they're trying to dictate what we put in our bodies, but what about personal choice? What if someone just wants to enjoy a slice of pizza or a smoothie with a bit of sugar every now and then? 
We're already seeing so many ads and promotions for vitamins and supplements everywhere. What's driving this demand? Are people really that desperate for quick fixes or health hacks? 
I mean, I get that organic and healthy options are great, but what about affordable options? Walmart and Aldi are already super popular for a reason - they offer cheap food without sacrificing too much quality. Why do mid-price grocers struggle to compete? 
! All that protein and fat, it's like we're livin' in some kind of meat-lovin', dairy-drippin' fantasy world 
. And don't even get me started on the supplement market - vitamins and whatnot are just a Band-Aid for a system that's all messed up 
. And now the government's tellin' us to eat more protein and less sugar? It's like they're tryin' to gaslight us into thinkin' that processed foods are actually good for us 
.
. We need some real solutions here, not just a bunch of pie-in-the-sky promises from bureaucrats 
.
.
but like isn't that bad for you too? all these sugar loaded drinks are still super popular and i'm not sure why people care about the new guidelines so much 
supplement market is wild though, my cousin just started buying vitamins left and right 
and grocery stores are gonna have to change fast if they wanna keep up with the discount store trend 