In the highly competitive New Jersey and Virginia gubernatorial elections, affordability has taken center stage as a major concern for voters. Nearly a year since Donald Trump's re-election, Americans' anxieties about high bills, inflation, and the cost of living continue to plague the country, influencing the outcome of these crucial races.
New Jersey, with one of the highest average residential electricity rates in the US, has seen its electricity rates spike by 17-20% over the summer. Democratic nominee Mikie Sherrill and Republican nominee Jack Ciattarelli have both emphasized affordability as key issues in their campaigns. Sherrill's agenda includes expanding affordable housing with tax incentives for developers, while Ciattarelli vows to reduce taxes and freeze utility rates.
In Virginia, the economy is a major concern, particularly among federal workers who have been impacted by government shutdowns and cuts. The state's expensive cost of living has led many residents to feel that they need another person in their life who can work with them. Abigail Spanberger, a Democratic candidate, has focused her campaign on the economy, while Winsome Earle-Sears, the Republican nominee, has attacked Spanberger over Democrats' positions on government shutdowns and trans issues.
Despite the importance of affordability, analysts note that there may be an opportunity for Republicans to capitalize on the short-term pain people are feeling by highlighting popular aspects of the Trump tax law. However, Democrats concede that certain elements of the law, such as no taxes on tips and overtime for service workers, have resonated with voters.
Ultimately, the outcome of these elections will depend on how acutely voters prioritize affordability and who they hold responsible for the current economic challenges. As experts note, the trajectory of both parties heading into the 2026 midterms will be shaped by the performance of these gubernatorial races.
				
			New Jersey, with one of the highest average residential electricity rates in the US, has seen its electricity rates spike by 17-20% over the summer. Democratic nominee Mikie Sherrill and Republican nominee Jack Ciattarelli have both emphasized affordability as key issues in their campaigns. Sherrill's agenda includes expanding affordable housing with tax incentives for developers, while Ciattarelli vows to reduce taxes and freeze utility rates.
In Virginia, the economy is a major concern, particularly among federal workers who have been impacted by government shutdowns and cuts. The state's expensive cost of living has led many residents to feel that they need another person in their life who can work with them. Abigail Spanberger, a Democratic candidate, has focused her campaign on the economy, while Winsome Earle-Sears, the Republican nominee, has attacked Spanberger over Democrats' positions on government shutdowns and trans issues.
Despite the importance of affordability, analysts note that there may be an opportunity for Republicans to capitalize on the short-term pain people are feeling by highlighting popular aspects of the Trump tax law. However, Democrats concede that certain elements of the law, such as no taxes on tips and overtime for service workers, have resonated with voters.
Ultimately, the outcome of these elections will depend on how acutely voters prioritize affordability and who they hold responsible for the current economic challenges. As experts note, the trajectory of both parties heading into the 2026 midterms will be shaped by the performance of these gubernatorial races.