Apple has thrown its hat into the ring with a $230 iPhone crossbody carrier, leaving some fans scratching their heads over the hefty price tag. Dubbed the "iPhone Pocket," this knit pouch is the brainchild of Apple in collaboration with renowned Japanese designer Issey Miyake, who also gave the world Steve Jobs' signature turtlenecks.
The product's design was inspired by Miyake's concept of cutting fabric from a pre-sewn tube to create a uniform look and reduce waste. The iPhone Pocket comes in two strap sizes, short and long, with the former priced at $149.95 and the latter at a whopping $229.95.
While some are drawn to the product's sleek design, many consumers have taken issue with its steep price point, with some even drawing comparisons to Apple's infamous iPod Socks from 2004, which sold for a mere $29 for six pairs. Critics argue that the iPhone Pocket feels like an exercise in pretentiousness, with tech reviewer Marques Brownlee calling it a "litmus test" for those who'll buy anything Apple puts out.
The iPhone Pocket will be available in a limited capacity at select Apple stores and online, leaving many consumers wondering if it's worth breaking the bank. Only time will tell if this unique design catches on with fans or remains a niche product.
The product's design was inspired by Miyake's concept of cutting fabric from a pre-sewn tube to create a uniform look and reduce waste. The iPhone Pocket comes in two strap sizes, short and long, with the former priced at $149.95 and the latter at a whopping $229.95.
While some are drawn to the product's sleek design, many consumers have taken issue with its steep price point, with some even drawing comparisons to Apple's infamous iPod Socks from 2004, which sold for a mere $29 for six pairs. Critics argue that the iPhone Pocket feels like an exercise in pretentiousness, with tech reviewer Marques Brownlee calling it a "litmus test" for those who'll buy anything Apple puts out.
The iPhone Pocket will be available in a limited capacity at select Apple stores and online, leaving many consumers wondering if it's worth breaking the bank. Only time will tell if this unique design catches on with fans or remains a niche product.
I'm all for innovation and design, but this feels like Apple trying way too hard to be hip. And what's next? A $500 iPhone wallet with a built-in selfie toaster? 
. I mean, have you seen the design? It's so sleek and minimalist! I love how they worked with Issey Miyake to create something truly unique. Sure, it's pricey, but I think that's what makes it special. Plus, who doesn't want a piece of art on their wrist? 
?! $230 is just waaay too much for me! I mean, I love Apple's designs and all, but come on, that's like, almost as expensive as the original iPod 
. I get what they're trying to do with the sustainable fabric thingy, but it feels kinda gimmicky to me 
. Is it really worth paying almost $2 a month just for a pouch? Maybe some ppl will rock it tho 
... and maybe not 
I mean I know Issey Miyake is a legend and all, but come on, I've got a kid to feed 
and I can barely afford those $10 athleisure sets let alone an iPhone carrier 
what is up with the price of this thing?! 
. But, like, is it really worth the cash? 
I mean, I'm down for the aesthetic, but not at that price point 
. Can you imagine buying 10 of them just to have something cool in your bag 
! It's just an iPhone case... I mean, it's a nice case and all, but $230? That's like buying a decent laptop for that price 
. And what's with the two different strap sizes? Is it really that hard to make one size fit all? 
. Maybe if they made it more affordable, like $50 or something, it'd be a different story... but nope, now it's gotta be premium price 
– but come on, it feels like they're just throwing shade at people who don't want to shell out that kinda cash 
– it's practical, functional, and didn't break the bank 
at least those ones were cheap! 
And $229 for the longer strap? That's just ridiculous! Who pays that kind of money for an accessory?