Native Instruments, the influential music hardware and software manufacturer behind iconic titles like Massive, Traktor, and Kontakt, has entered into insolvency proceedings in a move that has left its future hanging in the balance. The company's ownership, currently held by private equity firm Francisco Partners, which also owns stakes in GoodRX and Verifone among others, is facing significant uncertainty.
With hundreds of employees' livelihoods at stake, the repercussions of this situation are far-reaching. Native Instruments, a major player in the music industry, employs a large number of people who have invested heavily in its products and ecosystem.
This move marks another chapter in the company's history, having undergone restructuring efforts between 2019 and 2020 before being acquired by private equity. The news has sparked concerns among fans and investors alike, with some speculating that new investors may step in to save the company, while others fear that assets will be sold off.
The situation seems particularly dire for those who had hoped for a refreshed Maschine+ hardware update. With its robust software line, which includes Plug-in Alliance entities operating from both the US and Germany, one major player that stands to gain from potential asset sales is Akai, with whom Native Instruments has already begun integrating its software into MPC machines.
For now, the future of Native Instruments remains shrouded in uncertainty, with an administrator tasked with handling restructuring efforts. As the situation unfolds, only time will tell if new investors will step in to revive the company or if it will be sold off piecemeal.
With hundreds of employees' livelihoods at stake, the repercussions of this situation are far-reaching. Native Instruments, a major player in the music industry, employs a large number of people who have invested heavily in its products and ecosystem.
This move marks another chapter in the company's history, having undergone restructuring efforts between 2019 and 2020 before being acquired by private equity. The news has sparked concerns among fans and investors alike, with some speculating that new investors may step in to save the company, while others fear that assets will be sold off.
The situation seems particularly dire for those who had hoped for a refreshed Maschine+ hardware update. With its robust software line, which includes Plug-in Alliance entities operating from both the US and Germany, one major player that stands to gain from potential asset sales is Akai, with whom Native Instruments has already begun integrating its software into MPC machines.
For now, the future of Native Instruments remains shrouded in uncertainty, with an administrator tasked with handling restructuring efforts. As the situation unfolds, only time will tell if new investors will step in to revive the company or if it will be sold off piecemeal.
. i feel bad for all the employees who are going through this tough time 
. native instruments has always been a game changer in music production and it would be such a shame if they went under. fingers crossed that someone steps in to save them 
. maybe akai can end up owning some of their assets, that would still bring us a lot of joy 
. hope the restructuring process goes smoothly and everyone gets through this okay 
.
This is like, super bad news for music producers and fans... Native Instruments has been a big part of my workflow for years 
Massive plugins are still one of the best 
Hope new investors step in to save the company or at least try to revive it 
The future of Maschine+ is looking really uncertain now 
Native Instruments is literally a legend in the music industry and now they're just... gone? 
I mean, I know restructuring and all that jazz but it's still super sad for all those devs who put their heart and soul into Massive, Traktor, etc. What's gonna happen to all those jobs? 
And what about Maschine+? That was supposed to be a major update! 
Akai trying to step in is just rubbing salt on the wound... I guess only time will tell if they can turn this around. Can we PLEASE get some updates from the devs though? 
but now what's going on? hundreds of people are losing their jobs and I feel terrible for them 
i hope they find a way to save the company i need that maschine+ update 
but i heard akai might be getting into the action? like, whats up with that?? 
fingers crossed new investors will come in and save the day 
but i feel bad 4 all the employees who r losin their jobs 
anywayz can't w8 to c how dis whole thing plays out 
. Native Instruments is like, super important for electronic music producers and all that jazz 
. I mean, who knows what'll happen to all their software and hardware? It's like, a major part of music production history is being written here 
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. And with Akai getting all their software... yeah, that's not good 
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just heard about Native Instruments entering insolvency proceedings and I'm freaking out for all those music producers & fans 
The thought of losing access to their legendary software like Massive & Traktor is, like, a total nightmare 
And what's going to happen to the employees who work so hard on these products? 