Perplexity AI has entered into a multi-year licensing partnership with Getty Images, marking a significant development in its efforts to address long-standing concerns over copyright and image attribution. As part of this deal, Perplexity will be able to tap into Getty's vast library of stock and editorial images, utilizing the visual media distributor's API to integrate high-quality visuals into its AI search and discovery tools.
According to Getty, the partnership aims to enhance user education on the proper use of licensed imagery. In an effort to promote accurate attribution, Perplexity will display image credits with links to their original sources. This development comes as generative AI tools continue to gain widespread access, sparking intense debates over intellectual property rights and fair usage.
Perplexity has faced numerous lawsuits in recent months over issues related to copyright infringement and inaccurate attribution. The company was recently sued by two Japanese media groups for allegedly copying article content without proper credit or permission. Similarly, Reddit had taken Perplexity to court over allegations of scraping data without the necessary license.
The partnership with Getty Images marks a significant shift in Perplexity's approach to addressing these concerns. By integrating Getty's extensive library of images into its platform, Perplexity aims to improve the accuracy and quality of its information delivery.
In an official statement, Nick Unsworth, Getty Images' Vice President Strategic Development, emphasized the importance of partnerships like this one. "Partnerships such as this support AI platforms in increasing the quality and accuracy of information delivered to consumers," he said. "Ultimately, they help build a more engaging and reliable experience."
				
			According to Getty, the partnership aims to enhance user education on the proper use of licensed imagery. In an effort to promote accurate attribution, Perplexity will display image credits with links to their original sources. This development comes as generative AI tools continue to gain widespread access, sparking intense debates over intellectual property rights and fair usage.
Perplexity has faced numerous lawsuits in recent months over issues related to copyright infringement and inaccurate attribution. The company was recently sued by two Japanese media groups for allegedly copying article content without proper credit or permission. Similarly, Reddit had taken Perplexity to court over allegations of scraping data without the necessary license.
The partnership with Getty Images marks a significant shift in Perplexity's approach to addressing these concerns. By integrating Getty's extensive library of images into its platform, Perplexity aims to improve the accuracy and quality of its information delivery.
In an official statement, Nick Unsworth, Getty Images' Vice President Strategic Development, emphasized the importance of partnerships like this one. "Partnerships such as this support AI platforms in increasing the quality and accuracy of information delivered to consumers," he said. "Ultimately, they help build a more engaging and reliable experience."