Rackspace customers are facing significant price hikes for its email hosting services, with some partners experiencing increases of up to 706 percent. The company's new pricing model has been met with widespread criticism from reseller partners who have long relied on Rackspace as a reliable and affordable option.
According to Laughing Squid, a web hosting service provider that relies heavily on Rackspace for its email needs, the price increase is "devastating" and will significantly impact its ability to operate profitably. The company received notice of the price hike just over a month ago, with prices increasing from $3 per mailbox per month in November 2025 to an astonishing $10 per mailbox per month.
Other reseller partners have also reported significant price increases, with some saying they are facing rises of 110 percent to nearly 500 percent. The new pricing structure does not include volume discounts, which means that larger customers will see even greater increases.
The reason behind the price hike is unclear, but industry experts suggest that Rackspace may be trying to minimize its email hosting duties due to a recent ransomware attack that forced it to quit hosting Microsoft Exchange. With an AI-driven RAM shortage impacting the availability and affordability of computing components, including storage, Rackspace may see this as an opportunity to reduce its exposure.
In response to criticism from reseller partners, a Rackspace spokesperson said that the company's mission is to deliver quality, trusted, and reliable hosted email solutions for businesses. However, with some partners already switching to alternative providers like PolarisMail, it remains to be seen whether Rackspace can retain its market share in the face of these significant price hikes.
For reseller partners like Laughing Squid, the situation is particularly challenging. The company's founder, Scott Beale, told Ars Technica that the new pricing structure will have a major impact on the ability of small businesses to operate profitably. "We had really good reseller pricing that we negotiated with Rackspace due to the number of mailboxes we had with them and how long we had been a customer," he said. "All of that seemed to vanish when they notified us of their new pricing."
The price hike is a significant blow to the email hosting market, which has already seen increased competition from larger cloud providers like Microsoft 365 and Google Workspace. As Rackspace continues to navigate this challenging landscape, it remains to be seen whether its decision to significantly increase prices will ultimately harm or benefit its business.
According to Laughing Squid, a web hosting service provider that relies heavily on Rackspace for its email needs, the price increase is "devastating" and will significantly impact its ability to operate profitably. The company received notice of the price hike just over a month ago, with prices increasing from $3 per mailbox per month in November 2025 to an astonishing $10 per mailbox per month.
Other reseller partners have also reported significant price increases, with some saying they are facing rises of 110 percent to nearly 500 percent. The new pricing structure does not include volume discounts, which means that larger customers will see even greater increases.
The reason behind the price hike is unclear, but industry experts suggest that Rackspace may be trying to minimize its email hosting duties due to a recent ransomware attack that forced it to quit hosting Microsoft Exchange. With an AI-driven RAM shortage impacting the availability and affordability of computing components, including storage, Rackspace may see this as an opportunity to reduce its exposure.
In response to criticism from reseller partners, a Rackspace spokesperson said that the company's mission is to deliver quality, trusted, and reliable hosted email solutions for businesses. However, with some partners already switching to alternative providers like PolarisMail, it remains to be seen whether Rackspace can retain its market share in the face of these significant price hikes.
For reseller partners like Laughing Squid, the situation is particularly challenging. The company's founder, Scott Beale, told Ars Technica that the new pricing structure will have a major impact on the ability of small businesses to operate profitably. "We had really good reseller pricing that we negotiated with Rackspace due to the number of mailboxes we had with them and how long we had been a customer," he said. "All of that seemed to vanish when they notified us of their new pricing."
The price hike is a significant blow to the email hosting market, which has already seen increased competition from larger cloud providers like Microsoft 365 and Google Workspace. As Rackspace continues to navigate this challenging landscape, it remains to be seen whether its decision to significantly increase prices will ultimately harm or benefit its business.