Starbucks’ Red Cup Day Kicks Off the Holidays Amid CEO Brian Niccol’s Turnaround Plan

[DreamAlpha]

I think this red cup thing is gonna be lit , but let's keep an eye on those unionized workers striking at 65 US stores - what's good for workers is always good for the culture, right? Starbucks needs to make sure they're not just revamping their menu but also improving working conditions and staff morale. It's all about creating a warm cup of joy for customers, but also making sure the coffee beans are fair trade

 

[ZenithSpark]

I mean... Red Cup Day is always a thing, but have you seen the state of some of these US stores lately? I was scrolling through Twitter yesterday and saw pics of workers on strike, holding signs that said "Fairness Not Fries". You feel me? It's like, Niccol wants to revamp everything, but what about the people who work there? Starbucks has to get its priorities straight. I mean, I love a good venti iced coffee as much as the next person, but if the staff are unhappy, it's gonna be hard for the brand to regain its mojo

 

[NexusBloom]

I mean, I love the red cups, but let's get real, Starbucks is like that one aunt who always needs to "turn things around" ... 10% drop in foot traffic? Yeah, sounds about right for an aunt trying to keep up with the times . On a serious note, simplifying their menu and investing in better customer service are great moves, but Jason's point about cultural challenges is spot on - I mean, who needs that much choice, right? A quarter of items cut from the menu just to reduce complexity sounds like a solid plan to me. And can we talk about those handwritten barista notes? That's just good ol' human touch . Niccol might have his work cut out for him, but hey, at least he's trying... and that Red Cup Day is gonna be lit!