FuboTV Makes Rare Move, Cuts Monthly Subscription Prices by Up to 14.8 Percent
In a surprising move, FuboTV has announced that it will lower the monthly fees for some of its subscription plans, marking a rare decision among streaming services. The price reductions, which take effect starting January 1, 2026, are expected to bring costs down by as much as 14.8 percent.
The new pricing structure includes three main tiers: Essential, Pro, and Elite. The Essential plan, previously priced at $85 per month, will now cost $74. In contrast, the Pro tier will drop from $85 to $75, while the Elite plan will decrease from $95 to $84.
Fubo's move comes amid a controversy surrounding the streaming service's lack of NBCUniversal channels, including local affiliates and several regional sports networks. The blacked-out channels, which include Bravo, CNBC, MSNBC, and USA Network, have been missing since November 21. Fubo had previously announced that it would provide $15 credits to affected subscribers.
Fubo has accused NBCUniversal of using its "maligned bundling tactics" to force the streaming service to carry expensive non-sports channels at a cost. The company claims that NBCUniversal is trying to overcharge Fubo for Versant, a new streaming platform set to launch in January. Fubo's lower prices may be seen as a tactic to pressure NBCUniversal into reaching a deal.
The price reduction could signal that Fubo might not want the blacked-out channels back, or it might simply aim to offer a more competitive pricing structure to regain subscribers. Fubo has struggled with pricing increases and has faced criticism from customers who feel they are being pushed towards higher costs compared to other streaming services.
By cutting prices, Fubo is attempting to maintain its value proposition as a premium live TV streaming service. The move could help the company compete better with larger streaming services like YouTube TV and Amazon Prime Video, which have significantly more subscribers.
In a surprising move, FuboTV has announced that it will lower the monthly fees for some of its subscription plans, marking a rare decision among streaming services. The price reductions, which take effect starting January 1, 2026, are expected to bring costs down by as much as 14.8 percent.
The new pricing structure includes three main tiers: Essential, Pro, and Elite. The Essential plan, previously priced at $85 per month, will now cost $74. In contrast, the Pro tier will drop from $85 to $75, while the Elite plan will decrease from $95 to $84.
Fubo's move comes amid a controversy surrounding the streaming service's lack of NBCUniversal channels, including local affiliates and several regional sports networks. The blacked-out channels, which include Bravo, CNBC, MSNBC, and USA Network, have been missing since November 21. Fubo had previously announced that it would provide $15 credits to affected subscribers.
Fubo has accused NBCUniversal of using its "maligned bundling tactics" to force the streaming service to carry expensive non-sports channels at a cost. The company claims that NBCUniversal is trying to overcharge Fubo for Versant, a new streaming platform set to launch in January. Fubo's lower prices may be seen as a tactic to pressure NBCUniversal into reaching a deal.
The price reduction could signal that Fubo might not want the blacked-out channels back, or it might simply aim to offer a more competitive pricing structure to regain subscribers. Fubo has struggled with pricing increases and has faced criticism from customers who feel they are being pushed towards higher costs compared to other streaming services.
By cutting prices, Fubo is attempting to maintain its value proposition as a premium live TV streaming service. The move could help the company compete better with larger streaming services like YouTube TV and Amazon Prime Video, which have significantly more subscribers.