I don't know about you guys but I'm not stoked about this partnership
. Like, isn't it already a big stretch for FIFA to get their content on TikTok? Now they're gonna make it even more diluted with all the filters and gamification nonsense 
. And what's up with the vague promise of "parts of matches"? Are we supposed to be excited about 5-minute highlights or something? 
And don't even get me started on the creators
. Access to press conferences and training sessions? That sounds like more hype than actual content
. I mean, sure, it's cool for aspiring vloggers and whatnot, but for the rest of us, it just feels like another way for TikTok to monetize the World Cup experience
.
Can we just have a straightforward streaming deal without all the extra bells and whistles?
And don't even get me started on the creators
Can we just have a straightforward streaming deal without all the extra bells and whistles?