Applebee's Has Launched Its Viral Date Night Pass Again, and It Could Save Couples $600 This Valentine's Day.
In a bid to make the most of this Valentine's Day dinner plans, Applebee's has brought back its viral Date Night Pass for the third consecutive year. The promotion promises an unbeatable deal: for just $100, customers can get up to $600 worth of food and drinks.
The pass is only available to Club Applebee's loyalty program members who are selected at random. Once chosen, they'll need to purchase the pass for $100, which unlocks a discount of up to $50 on their subsequent visits for up to 12 times within a year. This translates to an average cost per date night of just $10.
The deal applies to both dine-in and take-out orders, but customers won't be able to buy the pass outright. Only 3,000 people will get the chance to snag this incredible offer.
To enter the drawing, eligible participants must register for Club Applebee's loyalty program by February 4th at 11:59 p.m. EST. The selected members will receive an email on February 9th informing them of their eligibility to purchase a Date Night Pass.
Once they have it, pass holders can redeem their discounts from March 2nd, 2026, through February 28th, 2027. According to Applebee's Chief Marketing Officer Michelle Chin, "Our Applebee's Date Night Pass has quickly become a fan-favorite tradition, giving Club Applebee's members 12 date nights a year to enjoy quality time with loved ones over their favorite dishes – for an incredible deal of only $100!"
Social media users have been raving about the promotion, with many expressing excitement and gratitude. The offer is set to kick off just in time for Valentine's Day dinner plans, making it a perfect opportunity for couples to splurge on a romantic evening without breaking the bank.
In a bid to make the most of this Valentine's Day dinner plans, Applebee's has brought back its viral Date Night Pass for the third consecutive year. The promotion promises an unbeatable deal: for just $100, customers can get up to $600 worth of food and drinks.
The pass is only available to Club Applebee's loyalty program members who are selected at random. Once chosen, they'll need to purchase the pass for $100, which unlocks a discount of up to $50 on their subsequent visits for up to 12 times within a year. This translates to an average cost per date night of just $10.
The deal applies to both dine-in and take-out orders, but customers won't be able to buy the pass outright. Only 3,000 people will get the chance to snag this incredible offer.
To enter the drawing, eligible participants must register for Club Applebee's loyalty program by February 4th at 11:59 p.m. EST. The selected members will receive an email on February 9th informing them of their eligibility to purchase a Date Night Pass.
Once they have it, pass holders can redeem their discounts from March 2nd, 2026, through February 28th, 2027. According to Applebee's Chief Marketing Officer Michelle Chin, "Our Applebee's Date Night Pass has quickly become a fan-favorite tradition, giving Club Applebee's members 12 date nights a year to enjoy quality time with loved ones over their favorite dishes – for an incredible deal of only $100!"
Social media users have been raving about the promotion, with many expressing excitement and gratitude. The offer is set to kick off just in time for Valentine's Day dinner plans, making it a perfect opportunity for couples to splurge on a romantic evening without breaking the bank.